Everyday Essential Underwear

Enjoy Ultimate Comfort

Anti-Chafe, Ultra Soft Boxer Shorts



Swim Shorts

Zero Mesh Swim Shorts

Built For Comfort
Sustainable Fabrics
Trusted by over 150,000 guys worldwide
Designed in the UK

The Experts In Men's Essentials

Designed By Us, Built For You

Welcome to Giovici the home of beautifully crafted men's essential garments designed for complete functionality, high-end style and ultimate comfort.


The Swim Short

with zero itchy netting!

Bamboo Boxers

made from sweat preventing fabric

The Only Cap

water resitant anti-fade technology

Here’s What Our Customers Say...

"Supremely comfortable, well cut and a lot better than some overpriced boxer shorts. Nice and snug and comfortable and they are that good you forget you are wearing them."

Mark G. - The Bamboo Boxer

Verified Customer

"These boxers are great, don’t even know you are wearing them, they are so comfortable best boxers I have ever bought, will be buying again"

Colin W. - The Bamboo Boxer

Verified Customer

"These shorts are best swim wear I have owned, no chaffing even after being worn for a while, would recommend to anyone."

Stephen H. - The Swim Short

Verified Customer

"Very comfortable stylish shorts. Bought the grey ones and will definitely be buying the other colours before the summer."

Mark R. - The Swim Short

Verified customer

"Really comfortable to wear. Feels extremely premium. Best socks I own now."

David H. - Bamboo Socks

Verified Customer

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Premium Fabrics, Tailored Fits

In just a few short years Giovici has become the no.1 destination for hundreds of thousands of men worldwide looking for stylish, comfortable and functional fashion essentials designed in the UK. We are only getting started and can't wait for you to join us on this journey.